Seth Lim

Seth Lim

LocationSingapore
Emailsethlimzy@icloud.com
HarnessCodex

Singapore-based AI deployment and GTM operator. I combine enterprise sales, customer discovery, workflow design, and hands-on system building to turn messy customer operations into reliable software for real operational work.

Focused on the overlap of commercial judgment, product sense, and technical implementation.

JunJulAugSepOctNovDecJanFebMarAprMay
1,907 Contributions · 2025-26Less More

Tech Stack

Featured Projects

Jet SEO workflow cover showing AI search visibility, keyword prioritization, SERP analysis, and QA

Jet SEO Optimization

Search visibility engine: discover keywords, analyze SERPs, generate briefs, add internal links, and validate SEO/AEO/GEO output.

Technologies Used:

ClaudeAhrefsSEOAEOGEOMDXGitHubVercel
NeoBot landing section showing sales assistant use cases for lead generation

NeoBot AI CRM

CRM harness for sessions, tools, memory, approvals, Telegram flows, browser tasks, and evaluator traces.

Technologies Used:

Next.jsTypeScriptSupabaseAI SDKClaudeLangfusePostHogCodexTelegramVercel
Agentic GTM Systems cover showing custom engineering principles in three cards

Agentic GTM Systems

GTM engine: scrape TAMs, enrich accounts, score fit, verify contacts, draft briefs, and route qualified leads.

Technologies Used:

ClayMaken8nApifySmartleadFirecrawlParallelOpenAICRM APIs
Company Second Brain knowledge workspace cover with source apps, wiki memory, review, and connected tools

Company Second Brain

Company-memory wiki with immutable sources, agent-maintained markdown, Notion state, and reviewed updates.

Technologies Used:

VPSNotion CLIGoogle Drive CLIWhatsApp CLIQMDObsidianGitSkillsOpenClaw

Selected Experience

Founder, AI Builder

·Sunder / AI Workflow Studio
2026–Present

Singapore

Building source-backed workflow systems across legal docs, CRM, GTM, company memory, and order intake.

Forward Deployed Strategist, Healthcare AI Workflows

·Sample Healthcare
2025

San Francisco

Mapped enterprise intake and prior-auth workflows, including review flows that reduced manual staffing needs from ~14 to ~3.

Founder, GTM Engineering

·Salescraft
2024

Singapore, San Francisco, Australia

Built AI GTM systems for 8 startups, generating $1M+ pipeline and $200K revenue.

GTM Lead

·Airwallex
2023–2024

Singapore

Second outbound hire for Singapore expansion; hit 200%+ quota and closed 22 logos.

Head of Business Development

·Boxo
2021–2023

Singapore, APAC

Built seed-to-Series A enterprise traction from $0 to $450K ARR and closed 9 super-app partnerships.

BA Law, First Class Honours

·University of Cambridge
2017–2020

Wolfson College

Graduated top 10%; machine-learning sentencing dissertation awarded First Class.